ExtAds — the ad network for promoting and monetizing browser extensions
Promote your product or monetize your extension’s audience with native banners inside Chrome, Edge, and Opera extensions.
How advertising works in the ExtAds network
If you want to promote your extension
- Sign up as an advertiser in the dashboard
- Create a campaign and upload 640×200 banners
- Choose countries and extension categories
- After moderation, the campaign becomes available to publishers and starts showing in their extensions
- Track impressions, clicks, and CTR in the dashboard
If you want to monetize your extension
- Sign up as a publisher in the dashboard
- Add your extension via its Chrome Web Store link
- Choose ad campaigns and the banner placement: popup, side panel, or extension page
- Embed the script using the guide and publish an update on the Chrome Web Store
- Earn from impressions and track your stats in the dashboard
Who uses extensions in the ExtAds network
The network reaches over 500,000 users every week — people who:
- actively use the browser as a working tool
- regularly install extensions
- are well-versed in digital services
- actively use the internet on desktop
- mostly use extensions for work and are therefore able to pay
Our users come from all over the world, including:
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DevelopersWe have a segment of extensions focused on IT specialists, helping improve workflows or solve small tasksarrow_outward
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General audienceProducts for everyday use, helping users solve tasks at home or workarrow_outward
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EntrepreneursMany extensions solve business-related tasks, making this audience highly valuablearrow_outward
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Students and teachersEducational extensions used by both students and educators for various tasksarrow_outward
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Digital professionalsProducts tailored for marketers, SMM specialists, designers, copywriters, and morearrow_outward
How users see ads
Ads are displayed natively inside the extension interface — in a popup, side panel, or extension page:
Native ads instead of aggressive banners
Ads in ExtAds appear as part of the extension interface:
- do not pop up over the page
- do not interfere with user workflow
- naturally complement the extension functionality
That’s why these recommendations are perceived as useful tools rather than aggressive ads. Ads are shown only inside the extension’s own interface, as allowed by the Chrome Web Store policies.
Advantages of the ExtAds network
New advertising channel
Most ad networks focus on websites, social media, and video. Advertising inside browser extensions is still a relatively untapped channel with low competition.
Native and relevant ads
Ads are shown to users already actively using browser tools, making recommendations feel natural and engaging.
Frequent user touchpoints
Many extensions are opened daily or even multiple times a day, allowing consistent exposure to your product.
Cheap clicks
The channel is not saturated with ads yet, so a click on ExtAds costs 2–5x less than on other ad networks.
Transparent stats
Advertisers see impressions, clicks, and CTR for each campaign; publishers see impressions, clicks, and revenue for each extension.
Advertisers track conversions — signups, purchases, installs — in their own analytics based on clicks from ExtAds.
Frequently Asked Questions
- Can I promote products other than extensions?
Yes. You can promote any white-hat product: SaaS, AI tools, web and mobile apps, online courses, bots, and services.
- Where are ads displayed?
Only inside extension interfaces: in a popup, side panel, or extension page. The banner looks like part of the product and is never injected into third-party websites.
- Can I target my audience?
Yes: by country and by extension category. An empty country or category list means the campaign runs everywhere.
- What metrics are available?
Advertisers see impressions, clicks, and CTR; publishers see impressions, clicks, and revenue. Advertisers track conversions in their own analytics.
- How does extension monetization work?
You add your extension to the dashboard, choose ad campaigns yourself, and embed the banner. Revenue is calculated on a CPM basis for unique views; minimum payout is $100.
- Will ads annoy users?
No. The banner is built into the interface, does not cover content, and never pops up over web pages.
- Does this comply with Chrome Web Store policies?
Chrome Web Store rules allow ads inside an extension’s own interface — see the Ads section of the Program Policies. ExtAds shows ads only there.
- Which browsers are supported?
All browsers that install extensions from the Chrome Web Store: Chrome, Edge, Opera, and other Chromium-based browsers.
- Is ExtAds the same as EXADS?
No. ExtAds (extads.dev) is an ad network for browser extensions, operated by Tech Product Partners KFT. EXADS is a separate company with its own ad server; the two products are not related.
- Who is behind ExtAds?
ExtAds was launched in 2025 by the Captain Labs team. The network is operated by Tech Product Partners KFT, a company registered in Hungary.
- What are the requirements for publishers?
Your extension must be published on the Chrome Web Store and have at least 1,000 weekly active users. Ads are shown only inside the extension’s own interface.
- How much does advertising cost?
Advertisers pay a fixed price per placement. Terms depend on countries and extension categories — message our manager on Telegram @extads for current rates.